KristinMcNealus, DPT, MBA

No successful business model is built on getting rid of customers!

We're getting closer to October - which is Physical Therapy month! Although we should always be marketing our profession, this is a great...

One way to promote the profession, as well as get more clients, is community outreach. Being a part of local races is always a great way...

Be okay with what you don’t know. If you spend the majority of time working with orthopedic patients, and a person who has had a stroke...

Over the past couple of decades, the practice of medicine has expanded, and now there are specialists for nearly every diagnosis. This is...

With a plea from the Surgeon General for physicians to make an effort to address the opioid epidemic, timing could not be better to...

Let’s take a look back to how we got here. The “pain as the 5th vital sign” started in 1996 due to people with chronic pain not receiving...

Now is the time to promote physical therapy as THE profession to help manage pain! The Surgeon General has asked every doctor to help...

It is important for all of us to promote our profession! The general public does not know our level of expertise, or all of the goals...

Social Media. Whatever your opinion of social media is, put it aside. Social media is crucial for your business. Since I knew nothing...

I am sure that many of you have had an idea for a business, and dreamed of taking that leap from not “working for the man!” to be your...